Today I interviewed Matthew Prescott, author of Food is The Solution: What to Eat to Save the World. Matthew is a leader in the global movement to make farming and eating more sustainable. He’s an advisor to the Good Food Institute, senior director of food and agriculture for the Humane Society of the United States and a leading figure in a global movement to reform how we farm and eat. In this conversation, I talked with Matthew about many things including crickets and cockroaches, which don’t worry, he doesn’t advocate we eat. We talk about the link between what we eat and whether or not it matters, the impact it has on the planet sustainability, and the way we treat and live with animals. So if you’re not already thinking about the connection between what you put in your body, what you put on your plate, and what you eat and how that impacts communities and ecosystems around the world, I highly recommend you listen to this podcast.
SUMMARY
00:03:30 – What’s life about?
00:06:26 – Who does Matthew Prescott say Matthew Prescott is?
00:09:38 – How to get incredible contributors to your book.
00:20:41 – How to get people to care about the environment.
00:33:53 – Learning how to compile this type of book.
00:36:30 – Lightning round.
00:46:57 – Protein from insects.
00:57:16 – The very personal nature of food.
01:04:42 – The best money Matthew spent on creating his book.
01:10:36 – Advice on someone starting their book.
01:15:53 – Organizing all of the components of a cookbook.
LINKS – (In order of appearance)
Food Is the Solution: What to Eat to Save the World by Matthew Prescott
TEDx – It Begins With Every Bite
Sapiens: A Brief History of Humankind by Yuval Noah Harari
The Wicked Healthy Cookbook: Free. From. Animals by Chad Sarno
Happy Cow APP
Beyond Burger
The Strain tv series
Vegan Goodness by Jessica Prescott
Daily Rituals: How Artists Work by Mason Currey
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